Tag Archives: Marketing

Tools of the Trade

In business, there’s so much to be done. Historically this had to have entire departments dedicated to the various tasks. E.g. Accounts, HR, Marketing, you get the picture. Twenty years ago, what we can do now would have been impossible. … Continue reading

Posted in Customer Service, Entrepreneurship, Hospitality, Human resources management, Marketing, Small Business | Tagged , , , , , , , , , , | Leave a comment

An interview with a business development specialist

It’s been since 1995 that this individual who develops businesses as a profession has been doing so almost daily. He has a passion for businesses, and though he’s been interviewed for information as it relates to projects, no one ever … Continue reading

Posted in Barbados, Business, business@islandtime, Caribbean, Customer Service, Entrepreneurship, Finance, Human resources management, Marketing, Observation(s), Small Business, Training and Development | Tagged , , , , , , | Leave a comment

Business Cards – Does the information on them truly promote our business

I receive lots of business cards from a variety of sources and when I read them, I am prompted to ask questions for clarity from the person giving them to me. Here is why: I receive lots of business cards … Continue reading

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The Un-competing Competitor

I have watched for sometime now the debates about Apple’s iPad and Amazon’s Kindle Fire. Kindle Fire unlike others in the tablet / e-reader saga has repeatedly said that they are not in competition with the iPad yet they unknowingly … Continue reading

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Managing your W.O.M. Marketing

You’re probably wondering what W.O.M. Marketing is, so I’ll be clear at the outset. W.O.M. = Word of Mouth. W.O.M. is the marketing that so few people pay attention to yet, is so effective in any campaign. Many organizations spent … Continue reading

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